The 7-Figure Food Biz Profit System

For food business owners selling ₦600k+ a month

You work too hard to be scrambling for money at the end of the month.

You're busy. You're making sales. The money is moving. So why, at month-end, are you the one looking for cash to pay your staff and your suppliers?

₦100,000 until 30 November. From 1 December it becomes ₦415,000. Same system, same bonuses.

No, no, no. You should be seeing that money at the end of the month, not chasing it.

Let me be plain with you. You are working hard. You are getting sales. By the end of the month you should be holding profit in your hand, not wondering where it all went. That is not too much to ask. You earned it.

This is the 7-Figure Food Biz Profit System, powered by ProfitMastr. It shows you what every single plate you sell actually makes you. It helps you set a real profit target and gives you a plan to hit it. And some of what I'm about to show you, you may have never heard before, never even thought to count.

Don't worry. We'll do a small exercise together in a moment, and you'll see exactly what I mean.

A tiny exercise. 30 seconds.

Let's cost one plate together.

Pick your bestseller, something you sell every single day. Tell me what you sell one plate for, and roughly what the ingredients cost you. Estimate if you're not sure. Then I'll remind you of the costs people always forget. Just follow me.

Try it on one dish

Are you really making a profit?

Your profit per plate
₦0
Enter your two numbers above to start.
Now, the costs we forget
Tick each one that is true for you, and watch what happens to that "profit."
So what should you actually charge?
Set the profit you want. This is what ProfitMastr does for every dish, on its own.
35%
You charge now
₦0
You should charge
₦0
Now imagine this done for your whole menu, every day →

So… what did I tell you?

I bet you're a little surprised right now. Maybe more than a little. And that is the whole point. Some of those costs, you have genuinely never put against a plate of food before.

Let me pick just one: your startup equipment. You bought cookers, a fridge, a generator to start this business, and then you forgot all about that money. But in the bank, we never forget it.

Here's how we think about it. When you buy equipment, say it has a five-year life, its cost is quietly spread across those five years. Every day you use it, a small portion is counted. By the end of five years, your business has fully paid that asset back. There are levels to these things, but that's the heart of it.

ProfitMastr takes that capital, and all your fixed costs, and splits them across the dishes you sell. So every plate carries its fair little share. Because think about it: the only way a food business makes money is by selling food. So every single plate that leaves your kitchen for money must carry a bit of everything it costs to run your business. Many of us are simply not doing that yet. ProfitMastr does it for you, automatically.

So how do you know you need ProfitMastr?

🎯
You price by guesswork.You look at what the next kitchen charges and add a little on top. If that's you, you need this.
🥩
You cost what you bought, not what you cooked.You paid for 5kg of meat. After cleaning, 4kg reaches the pot. But your price still thinks it's 5kg. Ah, this one is not fair to you.
⚡
Your capital and fixed costs never touch a plate.The equipment, the rent, the generator. None of it is factored into what you charge.
📈
Prices in the market keep moving, your menu doesn't.I'm in Nigeria too, so I know how erratic prices are. You only check the market when you're going there, and you never pass the rise on. ProfitMastr reminds you, and tells you which dishes need a new price.
🗓️
You have no profit target.I'm from banking. Banks hardly ever make a loss. Do you know why? Before the year even starts, they already know the profit they're going to make, and everyone works toward that one number. ProfitMastr lets you plan your profit the same way, and gives you strategies most people never hear.

If you're doing ₦600k a month, you don't have a sales problem. You have a profit problem.

The customers are coming. The money is moving. It's just that at the end of the month, you can't quite explain where it all went. Let's fix that.

A quick summary of what ProfitMastr does for you.

💰 Costing, pricing & your profit target

Your true cost per plate, and the exact price to charge for the profit you actually want. You set the target, the system shows you the price. Then you see your money at the end of the month.

🥩 Cost what you cook, not what you bought

Your waste and trimmings are built into every price, so the bin stops eating your profit.

⚡ Every plate pays for the business

All those costs that can't normally be split, ProfitMastr breaks them into tiny shares and puts a piece on every dish. Nothing is forgotten.

🍲 Menu engineering: the money hiding in your menu

I can't count how many clients had a bestseller running on a razor-thin margin, or quietly at a loss. ProfitMastr exposes it and fixes your pricing once and for all. It shows what's truly making money, what to promote, and what to stop cooking. And it respects that a dish of value should never carry a "normal" price.

👩🏾‍🍳 Recipe cards, so you can leave the kitchen

Standardise your process, then hand a recipe card to your staff so they cook like you. If you're stuck at the pot all day, you have no clear head to chase the target you set. I've been there, so I know.

🧾 Run it like a boss

Branded quotes, invoices and menus, all in your name.

Real screens, real numbers

This is the system you'll be working with.

Not mockups. These are the actual screens: see whether you're in profit, cost any dish, find the money hiding in your menu, and run your kitchen by the numbers.

And let me be honest, because I have nothing to hide: results vary. Some businesses work on it for two or three months before the big numbers come. But they come, as long as you let the system structure your business.

ProfitMastr dashboard: real net profit, revenue, margins and break-even
ProfitMastr on your phone: in profit
Dish profit per plate and food-cost health
Profit & food-cost health per dish.
Where the cost goes per plate
Where every naira of cost goes.
Menu engineering opportunity
Which dishes to feature, fix or cut.
Kitchen: plates made, sold and left
Plates made, sold & left each day.
Lynda Ojokojo, founder of Foodie Intelligence
A little about me

I've made every mistake in this business, so you don't have to.

I started my first food business at 18. Because I started so young, with no training, there is honestly no mistake a food business owner can make that I haven't already made. But I figured it out.

I spent 7 years in banking, and then I moved into tech, where I still work today. And here's what struck me: the small, careful things we did every day in the bank, the things that made losses almost impossible, I simply wasn't doing them in my own kitchen. The day I started applying those banking tactics to my food business, I began to see real, massive profit.

I've been in food for 20 years. I'm Lynda Ojokojo, founder of Foodie Intelligence, and I built this to help you run your food business like a business. That's the whole goal. I'm not bluffing, you can check me out for yourself.

Find me: LinkedIn (my career)  ·  @ChefLynn_8 (personal)  ·  @Cheflynnsrecipes (my food page)  ·  @foodieintelligence (consulting)

Everything you get

The 7-Figure Food Biz Profit System

I don't put my name on things that don't carry value. Look how much you've already learned just reading this page. Every single item here was built with care, for you.

Here's everything inside

ProfitMastr lifetime licence (1 user)Costing & pricing, profit per plate, batch & kitchen planning, break-even, Profit Planning, auto re-pricing, menu engineering, recipe cards, quotes, invoices, menus
₦200,000
Year One Free Group SupportThe ProfitMastr Support Group on Telegram. Ask anything, any time, answered within 24 hours.
₦50,000
The 7-Day Top-10 SetupDone for you: you send your requirements, we set up your 10 bestselling dishes and hand over your working system
₦30,000
A 20-Minute Kickoff with meWe set up your first dishes together, personally
₦35,000
The Food Boss BoardroomA private Telegram group plus a live session every month, where we look at your numbers and tell you what to tweak to hit your target. 12 months.
₦60,000
The Price-Rise Announcement KitThe exact, not-common way to raise prices so customers accept it, and even announce it for you. This one is pure gold.
₦20,000
The Profitable Food Business Playbook (ebook)20 years of my mistakes and solutions in one place. The rudiments of a profitable food business.
₦20,000
Total value
₦415,000
₦415,000
₦100,000one payment · until 30 November
From 1 December: ₦415,000, the full value of everything above.
Want your staff to log in too? Add each team member for ₦50,000. They record the sales and kitchen numbers, and you see everything from wherever you are. Example: you + 3 staff = ₦250,000.

After year one, support renews at ₦50,000/year for 1–3 users, or ₦100,000/year for 4 or more. No pressure. If it isn't giving you value, you simply don't renew, and the system stays yours.

🛡️

You have nothing to lose.

The system is already yours. And if ProfitMastr doesn't show you at least ₦80,000 a month in underpricing and hidden costs you're leaving on the table, just tell me, and I'll refund every single naira. You keep the system. You keep every recipe you costed. That's how sure I am the money is already sitting in your kitchen. Some people find it on the very first call.

Why only 15 a month

I run every kickoff myself. So I can only take 15.

I'll be honest with you, because I have nothing to hide. I'm a mother of three. I'm a wife. I have a day job at a software company, and I'm running Foodie Intelligence. I genuinely don't have more time than this.

So this isn't a cliché to rush you. It's simply the truth: I take 15 new owners a month, because I do the kickoff for each one personally. And the ₦100,000 price ends on 30 November. December is your busiest month. Go into it knowing exactly what every plate makes you.

Two ways to start

Pay now, or talk to me first.

Pay now

Get instant access, the information we need from you, your Telegram group links and a link to book your 20-minute kickoff call with me. Submit your requirements and we hand over your working system within 7 days.

Get ProfitMastr now: ₦100,000

Pay on a call

Prefer to talk to me first? Book a free 10-minute call. I ask a few questions about your goals, you ask me whatever you like, and you can pay right there on the call. Then your setup begins, and we hand you a working system within 7 days.

Request a payment call

Not ready right now? I still don't want you leaving empty-handed. Take my free Profit Audit and get your results by email.

Your questions

The things you're probably thinking.

I'm not techy. Can I really use it?

Of course you can. If you can use WhatsApp and Instagram, you can use ProfitMastr. And besides, we set it up for you. All you do going forward is update it with your sales and prices.

I don't have time to enter all my recipes.

You don't have to. We take your bestsellers, cost them and set the system up for you. From the day we receive everything we asked for, your system is handed over within 7 days.

₦100,000 is a lot right now.

I understand, so you can pay in two. 50% on the call, and the other 50% on the handover call once your system is completely set up (on or before day 7). Arranged on the call.

Will my customers leave if I raise prices?

Almost always, clients find they need to raise prices. That's exactly why I include the Price-Rise Announcement Kit, a systematic way to raise prices so your customers understand, accept, and even help you announce it.

What happens on the 10-minute call?

I ask a few questions about your goals, you ask me anything you want, and you can make payment there. Then we give you all the templates to complete, set your system up and hand it over.

What happens after I pay?

Instant access, the information we need from you, your Telegram support group links, and a link to book your 20-minute kickoff call with me. Once you submit everything we've asked for, we set up your system and hand it over within 7 days of your submission.

Does it work outside Nigeria?

Yes. It can be set up in any currency.

Is my data safe?

Yes. Your numbers are private. After I hand the system over, you change your password, and I can't even see it. Just keep it safe and don't share it.

What happens after the first year?

The system is yours, you're not paying for it again. Support is free this first year. From the next year, if you want to keep our support, it renews at ₦50,000/year for 1–3 users, or ₦100,000/year for 4 or more. If it's not giving you value, you simply don't renew. The system stays yours either way.

More than software

Remember: this is a partnership, not just software.

When you join, you're not buying a tool and getting left to figure it out on your own. You're getting me, and a team, in your corner.

Every month we sit together in the Food Boss Boardroom, with other serious food business owners just like you. We look at the strategies, we talk through the shared challenges, and we map out exactly how to hit your number. And any day you're stuck, you drop your question in the group and it's answered within 24 hours.

So it was never just a system. For this one small amount, you're getting a partner in your profit, and a room full of people growing right alongside you. That's the part that changes everything.

So, what's it going to be?

Every month you keep guessing is another month of profit handed to your supplier, your waste bin and your generator. You've worked too hard for that. Know the true cost of every plate. Charge what it's worth. And finally keep what you earn.

₦100,000 until 30 November, then ₦415,000. 15 new owners a month.